{"id":13010,"date":"2021-10-05T06:33:03","date_gmt":"2021-10-05T12:03:03","guid":{"rendered":"https:\/\/www.emizentech.com\/blog\/?p=13010"},"modified":"2022-01-21T11:28:41","modified_gmt":"2022-01-21T11:28:41","slug":"key-mobile-app-statistics","status":"publish","type":"post","link":"https:\/\/multisitelocal.ezxdemo.com\/blog\/key-mobile-app-statistics.html","title":{"rendered":"Key Mobile App Statistics 2022"},"content":{"rendered":"\n<p><span style=\"font-weight: 400\">Today, almost everyone has a smartphone, and its usage is also increasing.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Have you ever thought about what the users have in their mind while unlocking their smartphone, what they explore, click on, browse, download, etc.?&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">You are not required to fret much, as in this post, we have emerged with all the answers to your queries relevant to app usage and other statistics.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Let&#8217;s start!<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_App_Growth_Statistics\"><\/span><b>Mobile App Growth Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Smartphone_Users\"><\/span><b>Smartphone Users<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">Worldwide, there are about 3.8 billion smartphone users.<\/span><\/li><li><span style=\"font-weight: 400\">China is ruling with about 911.92 Million smartphone users, and the US holds about 270 Million smartphone users.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">In 2021, about 15% of US adults own smartphones.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Moreover, approximately 28% of US adults within the age group of 18-29, 11% of US adults within the age group of 30-49, and 13% of US adults within the age group of 50-64 use smartphones for online access.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Worldwide, in 2021, the smartphone users will be <a href=\"https:\/\/www.bankmycell.com\/blog\/how-many-phones-are-in-the-world\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">6.378 billion<\/a> and are likely to reach 7.5 billion in 2026.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_App_Usage\"><\/span><b>Mobile App Usage<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400\">According to research, the average mobile user in America spends about 3 hours 54 minutes on mobile devices per day, as recorded in 2021.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Number_of_Apps_Across_Platforms\"><\/span><b>Number of Apps Across Platforms<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-regular\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-left\" data-align=\"left\"><strong>Top Platforms<\/strong><\/th><th class=\"has-text-align-left\" data-align=\"left\"><strong>Number of Apps in 2021 (in million)<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-left\" data-align=\"left\"><strong>Google Play<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">3.48<\/td><\/tr><tr><td class=\"has-text-align-left\" data-align=\"left\"><strong>App Store<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">2.22<\/td><\/tr><tr><td class=\"has-text-align-left\" data-align=\"left\"><strong>Amazon Appstore<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">460,000<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Apps_Downloads_Statistics\"><\/span><b>Apps Downloads Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">In 2020, mobile app downloads were recorded at 218 billion, both for Android Apps and iPhone Apps.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Apps_With_Top_Downloads_For_August_2021_Are\"><\/span><strong>Apps With Top Downloads For August 2021 Are:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">The non-gaming app TikTok was downloaded with<strong> <a href=\"https:\/\/sensortower.com\/blog\/top-apps-worldwide-august-2021-by-downloads\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">66 million<\/a><\/strong> and more installs.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">The second-most non-gaming app worldwide, Instagram, was downloaded with <strong>59 million<\/strong> and more installs.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Others among the top five most installed non-gaming apps worldwide were WhatsApp, Messenger, and Facebook.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Active_Users_on_Social_Media_Sites_Apps\"><\/span><b>Active Users on Social Media Sites &amp; Apps<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">As recorded in 2021, we will check out <a href=\"https:\/\/www.dreamgrow.com\/top-15-most-popular-social-networking-sites\/\" target=\"_blank\" rel=\"noreferrer noopener\">active users on various social media<\/a> sites and apps.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-table is-style-regular\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>Active Users (In Billion)<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>Social Media Sites &amp; Apps<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">2.74<\/td><td class=\"has-text-align-center\" data-align=\"center\">Facebook<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">2.291<\/td><td class=\"has-text-align-center\" data-align=\"center\">YouTube<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">2.0<\/td><td class=\"has-text-align-center\" data-align=\"center\">WhatsApp<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1.3<\/td><td class=\"has-text-align-center\" data-align=\"center\">Facebook Messenger<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1.221<\/td><td class=\"has-text-align-center\" data-align=\"center\">Instagram<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1.213<\/td><td class=\"has-text-align-center\" data-align=\"center\">Weixin\/WeChat<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">689<\/td><td class=\"has-text-align-center\" data-align=\"center\">TikTok<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">617<\/td><td class=\"has-text-align-center\" data-align=\"center\">QQ<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">600<\/td><td class=\"has-text-align-center\" data-align=\"center\">Douyin<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">511<\/td><td class=\"has-text-align-center\" data-align=\"center\">Sina Weibo<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"App_Usage_Statistics\"><\/span><b>App Usage Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">Now, we will check app usage stats for 2021.<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400\"><span style=\"font-weight: 400\">About 69.4% of internet users use mobile shopping apps on their mobile devices.&nbsp;<\/span><\/li><li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Approximately 54.8% of worldwide web traffic comes from mobile devices.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_App_Usage_Statistics_by_Age\"><\/span><b>Mobile App Usage Statistics by Age&nbsp;<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400\">As we expect, younger adults spend more time on mobile apps as compared to older adults.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">As with the decreased usage of older demographics, people with 65+ years of age spend about 51.4 hours per month on apps, or approximately 1 hour, 43 minutes per day.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>Age Group<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>Average Hours per month per user<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">65+<\/td><td class=\"has-text-align-center\" data-align=\"center\">51.4<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">55-64<\/td><td class=\"has-text-align-center\" data-align=\"center\">69.3<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">45-54<\/td><td class=\"has-text-align-center\" data-align=\"center\">75.6<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">35-44<\/td><td class=\"has-text-align-center\" data-align=\"center\">93.6<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">25-34<\/td><td class=\"has-text-align-center\" data-align=\"center\">102.4<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">18-24<\/td><td class=\"has-text-align-center\" data-align=\"center\">112.6<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_App_Usage_Statistics_by_Gender\"><\/span><b>Mobile App Usage Statistics by Gender<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong><strong>Apps<\/strong><\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\">Male<\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>Female<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Gaming<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">37%<\/td><td class=\"has-text-align-center\" data-align=\"center\">35%<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Social<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">27%<\/td><td class=\"has-text-align-center\" data-align=\"center\">22%<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Music<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">23%<\/td><td class=\"has-text-align-center\" data-align=\"center\">25%<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>News<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">7%<\/td><td class=\"has-text-align-center\" data-align=\"center\">5%<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Travel<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">4%<\/td><td class=\"has-text-align-center\" data-align=\"center\">10%<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Utility<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">3%<\/td><td class=\"has-text-align-center\" data-align=\"center\">3%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><span style=\"font-weight: 400\">Females with 18+ age spend about 49% of their time on smartphones, whereas males with 18+ of age spend approximately 39% of their time on smartphones.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Favorite_App_Category_Statistics_by_Gender\"><\/span><b>Favorite App Category Statistics by Gender<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">About 32% of app users check their mobile apps 1-10 times per day.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">People usually spend about 85% of their time using just five non-native iOS apps.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<p><span style=\"font-weight: 400\">All over the world, the expected app downloads from 2021-2025 would be:<\/span><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>Year<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>Google Play<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>App Store<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>2021<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">36<\/td><td class=\"has-text-align-center\" data-align=\"center\">119<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>2022<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">38<\/td><td class=\"has-text-align-center\" data-align=\"center\">133<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>2023<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">39<\/td><td class=\"has-text-align-center\" data-align=\"center\">149<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>2024<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">41<\/td><td class=\"has-text-align-center\" data-align=\"center\">168<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>2025<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">43<\/td><td class=\"has-text-align-center\" data-align=\"center\">187<\/td><\/tr><\/tbody><\/table><figcaption><strong>App Downloads (in Billions)<\/strong><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Time of App Usage Statistics<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400\">Usually, people spend the most time on social media apps. Let&#8217;s check out the average time spent in-app weekly.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>Total Time Spent\/Week (in minutes)<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>Types of Apps<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Social<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">131<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Gaming<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">116<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Communication<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">102<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Music<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">80<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Entertainment<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">67<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Retail &amp; eCommerce<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">65<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Finance<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">57<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Mobile Browser<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">46<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Productivity<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">35<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Health &amp; Wellness<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">27<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Maps<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">25<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Travel<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">19<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Others<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">42<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><b>How do They Use Apps Statistics<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400\">Mobile phones are handy; obviously, we can take them anywhere while using them at work, at home, watching TV, even in washrooms, and beyond.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">The way and purpose of using the phone by people may vary and can use it while:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">Walking down the street<\/span><\/li><li><span style=\"font-weight: 400\">Workout<\/span><\/li><li><span style=\"font-weight: 400\">Shopping<\/span><\/li><li><span style=\"font-weight: 400\">Cab booking, etc.<\/span><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Mobile App Usage by Device Statistics<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400\">As mobile apps are developed for different operating systems, the usage varies by the type of device people use.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">We can explore digital content from various devices. People have smartphones, desktops, tablets, and laptops. One can access apps and content from watches, smart TVs, smart vehicles, and smart home devices.&nbsp;<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Smartphone App Usage<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400\">Chiefly, average Americans give their 50 minutes approximately to audio apps and about 40 minutes to social media apps. The rest of their favorites are gaming apps, video apps, and messaging ones.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">There are specific categories that are used primarily on smartphones.&nbsp;<\/span><\/p>\n\n\n\n<p><strong>In 2021, the time spent as per the record was:&nbsp;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-black-color has-pale-cyan-blue-background-color has-text-color has-background\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><strong>Digital Time Spent on Apps on Smartphones (in %)<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>Types of Apps<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">22.2<\/td><td class=\"has-text-align-center\" data-align=\"center\">Social App<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">19.4<\/td><td class=\"has-text-align-center\" data-align=\"center\">Gaming<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">16.4<\/td><td class=\"has-text-align-center\" data-align=\"center\">Communication<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">11.2<\/td><td class=\"has-text-align-center\" data-align=\"center\">Entertainment<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">7.4<\/td><td class=\"has-text-align-center\" data-align=\"center\">Mobile Browser<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">3.2<\/td><td class=\"has-text-align-center\" data-align=\"center\">Productivity<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">3.1<\/td><td class=\"has-text-align-center\" data-align=\"center\">Music<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">2.6<\/td><td class=\"has-text-align-center\" data-align=\"center\">Retail &amp; eCommerce<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">2.2<\/td><td class=\"has-text-align-center\" data-align=\"center\">Health &amp; Wellness<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1.8<\/td><td class=\"has-text-align-center\" data-align=\"center\">Travel<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1.6<\/td><td class=\"has-text-align-center\" data-align=\"center\">Map<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1.1<\/td><td class=\"has-text-align-center\" data-align=\"center\">Finance<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">7.4<\/td><td class=\"has-text-align-center\" data-align=\"center\">Others<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Tablet Usage<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400\">Tablets may not be as popular as smartphones, but they are used for specific purposes.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Let&#8217;s have a look at the top app categories used on tablets.&nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">Games<\/span><\/li><li><span style=\"font-weight: 400\">Social Networks<\/span><\/li><li><span style=\"font-weight: 400\">TV\/Videos\/Movies<\/span><\/li><li><span style=\"font-weight: 400\">e-books, News, Magazines<\/span><\/li><li><span style=\"font-weight: 400\">Music<\/span><\/li><li><span style=\"font-weight: 400\">Retail\/Shopping<\/span><\/li><li><span style=\"font-weight: 400\">Social sharing communities<\/span><\/li><li><span style=\"font-weight: 400\">kids\/family\/educational<\/span><\/li><li><span style=\"font-weight: 400\">Instant messages\/video messages<\/span><\/li><li><span style=\"font-weight: 400\">Health<\/span><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Mobile App Usage by Country<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400\">You need to look at and analyze how people in various parts of the world use apps. You can use that information to know your target audience and catch up with new opportunities in new markets.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"DAU_and_MAU_Statistics\"><\/span><b>DAU and MAU Statistics&nbsp;<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">You need to keep track of&nbsp; Monthly Active Users (MAU) and Daily Active Users (DAU).&nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">As recorded in April 2021, Microsoft Teams holds 145 million DAUs.<\/span><\/li><li><span style=\"font-weight: 400\">As per the latest data, the Facebook DAU has reached 1.8+ billion.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As per the stats recorded in the first quarter of 2021, Roblox has about 42.1 million DAU.<\/span><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_App_Revenue_Statistics\"><\/span><b>Mobile App Revenue Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">In 2023, the apps will likely generate $935+ billion in <a href=\"https:\/\/multisitelocal.ezxdemo.com\/blog\/app-monetization-strategies.html\" target=\"_blank\" rel=\"noreferrer noopener\">revenue via in-app advertising<\/a> and paid downloads.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As per the record of March 2021, Roblox generated over $3.09 million of daily revenues.<\/span><\/li><li><span style=\"font-weight: 400\">Gaming apps account for about 80% of every app revenue.<\/span><\/li><li><span style=\"font-weight: 400\">Moreover, in January 2021, Coin Master, a Google Play Store&#8217;s top-grossing gaming app, generated $104.15 million in revenue.<\/span><\/li><li><span style=\"font-weight: 400\">The Gross app revenue of the Apple App Store as recorded in 2020 was $72.3 billion.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">The Gross app revenue of the Google Play Store in 2020 was $38.6 billion.<\/span><\/li><li><span style=\"font-weight: 400\">In 2020, the global mobile gaming industry generated $75.4 billion in revenue.<\/span><\/li><li><span style=\"font-weight: 400\">About 98% of app revenue globally comes from free apps.<\/span><\/li><li><span style=\"font-weight: 400\">Since the past, app revenue has increased tremendously. This growth is likely to continue with expected revenue of $1 trillion by the end of 2023.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As per Sensor Tower reports, iOS apps bring in more revenue as compared to Android apps.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_App_Retention_and_Churn_Statistics\"><\/span><b>Mobile App Retention and Churn Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">After download, you can&#8217;t be sure that the app will come into use. Your app downloads may increase initially, but you may struggle afterward to generate revenue as there&#8217;s no app usage.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">So, how can you know if something like this is happening with your app also? To measure that, you can consider retention and churn.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>App Retention Benchmarks 2021 (for iOS and Android combined)<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>30 Day<\/strong><\/td><td>66%<\/td><\/tr><tr><td><strong>90 Day<\/strong><\/td><td>48%<\/td><\/tr><tr><td><strong>Annual<\/strong><\/td><td>35%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><span style=\"font-weight: 400\">Within the first ninety days of app download, about 71% of app users churn.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">You can\u2019t have 100% retention ever. If you want to get new downloads, you need to emerge in some ways. But, along with that, you should take care of the existing users also.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"App_Categories_Statistics\"><\/span><b>App Categories Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">As recorded in March 2021, game apps are the top app store category.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Worldwide, Roblox, Roof Rails, and more gaming apps are ruling the charts.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">On the contrary, business and education are given the second and third positions among the <a href=\"https:\/\/multisitelocal.ezxdemo.com\/blog\/most-popular-apps.html\" target=\"_blank\" rel=\"noreferrer noopener\">most popular app categories<\/a>.&nbsp;<\/span><\/li><\/ul>\n\n\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Business_Marketing_App_Statistics\"><\/span><b>Business &amp; Marketing App Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">The average session duration of banking and the Fintech app is 3.1 minutes.<\/span><\/li><li><span style=\"font-weight: 400\">Apps that send push notifications from their initial days achieve about 18% higher day-one retention. Additionally, by day 14, retention may reach nearly 62%.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Mobile shopping increased approximately 70% in the US as compared to the past two years. As per the reports, shopping and retail apps took an average session of about 4.6 to 5 minutes.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">In 2020, business apps took a rise, and global downloads of business apps increased by approximately 90%.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Games_App_Statistics\"><\/span><b>Games App Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">In 2020, it was estimated that the global gaming audience would reach 2.2 billion.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Worldwide, games, business, and education app categories are the most popular in Google Play and the App Store.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">About 65% of smartphones commonly have at least one gaming app.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">On the contrary, 90% of smartphones have a communication or social app, web browser, entertainment app, utilities\/tools, and shopping apps.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Candy Crush Saga is expected to have 64% of the gaming population and is mainly dominated by females.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As recorded in September 2020, \u2018Among Us\u2019 is the widely known mobile gaming app on Google Play Store, with over 43.53 million downloads.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Social_Media_App_Statistics\"><\/span><b>Social Media App Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">Report of 2020 says the global average daily usage of social media apps is 2 hours, 16 minutes.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As per about 39% of smartphone owners, social media apps are used most frequently. Gaming and communication apps get the second position, whereas retail apps get the third position.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Among non-gaming apps, Facebook software products stay ahead in the number of installations.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Android_App_Statistics\"><\/span><b>Android App Statistics&nbsp;<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">In 2020, there were about 2.95 million apps available for download on Google Play Store.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As of August 2021, as per Statista, 96.9% of Android apps are available for free on the Google Play Store.<\/span><\/li><li><span style=\"font-weight: 400\">Android has 2.8+ billion active users.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Android holds a global market share of 75%.<\/span><\/li><li><span style=\"font-weight: 400\">About 49% of the app users visit the Google Play Store about 11 times more a day.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"iPhone_Statistics\"><\/span><b>iPhone Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">Android has approximately 38% of the market share in the US, as recorded in the first quarter of 2021.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">About 90% of apps are free on the App Store.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">About 1.96 million apps are available for download on the Apple app store, as recorded in the third quarter of 2020.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Per week, approximately 500+ million users visit the App Store.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Also, in the App Store, the average time spent is 33 minutes per month.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Every month, about 30,000+ new iOS apps are released on the Apple App Store.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">According to Sensor Tower, iOS apps constantly bring more revenue than Android apps.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"eCommerce_App_Statistics\"><\/span><b>eCommerce App Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">In 2020, <a href=\"https:\/\/multisitelocal.ezxdemo.com\/blog\/ecommerce-mobile-app-development.html\" target=\"_blank\" rel=\"noreferrer noopener\">eCommerce app<\/a> downloads witnessed a rise at an enormous rate, resulting in a considerable increase in eCommerce sales.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Amazon, an eCommerce giant, generated about $386.06 billion in new sales in 2020, about $280.52 billion in 2019.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As per Statista, it was predicted that by 2021, the entire US retail eCommerce would be mCommerce.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">By 2023, the mobile wallet industry will reach about $3.5 trillion in value.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Online_Video_Platform_Statistics\"><\/span><b>Online Video Platform Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">As per Youtube stats, as of 2021, it has approximately 2.3 billion users.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Moreover, as recorded in quarter one of 2021, Youtube ranks as the #1 app in consumer spending.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Every day, people watch about 1 billion hours of videos on Youtube.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">As of March 2021, the Android version of the Youtube app has experienced about 5+ billion downloads.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">About 70% of Youtube watch time comes from mobile devices.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">Youtube generated over 1.46 million downloads from iOS users.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fintech_Apps_Statistics\"><\/span><b>Fintech Apps Statistics<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400\">During the pandemic, the finance app downloads increased by about 15%.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">A fintech leader, CashApp has approximately 36 million active users and 100+ million downloads.&nbsp;<\/span><\/li><li><span style=\"font-weight: 400\">In 2020, US consumers increased by 58%.&nbsp;<\/span><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Types_of_App_Used_Most_Often\"><\/span><b>Types of App Used Most Often<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">There are about 800,000+ gaming apps in app stores. However, game apps are not used much nowadays, but still, they are the top money-making apps in the app market.&nbsp;<\/span><\/p>\n\n\n\n<p><b>Most Downloaded Apps &#8211; By Category<\/b><\/p>\n\n\n\n<p><b>Games:<\/b><span style=\"font-weight: 400\"> Clash of Clans, Candy Crush Saga, Monster Strike, Puzzles &amp; Dragons, and Honor of Kings.<\/span><\/p>\n\n\n\n<p><b>Social:<\/b><span style=\"font-weight: 400\"> Facebook, Facebook Messenger, YouTube, Instagram, and WhatsApp.<\/span><\/p>\n\n\n\n<p><b>Grossing Apps:<\/b><span style=\"font-weight: 400\"> Netflix, Spotify, Pandora, Tencent Video, and Tinder.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><b>Conclusion<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">Smartphones are becoming more innovative, and apps are also following the same path. The app statistics we have mentioned above will surely assist the app developers in emerging with some new features and functionalities of apps that may make the routine life of app users convenient.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">As everything experiences an update in a specific duration, the app industry also experiences various updates. So, here, the app statistics play an essential role in keeping everyone up-to-date.&nbsp;<\/span><\/p>\n\n\n\n<p>Emizentech is an <a href=\"https:\/\/multisitelocal.ezxdemo.com\/mobile-app-development.html\" target=\"_blank\" rel=\"noreferrer noopener\">app development company<\/a> that has been building mobile apps for clients globally. If you have an <a href=\"https:\/\/multisitelocal.ezxdemo.com\/blog\/mobile-app-ideas.html\" target=\"_blank\" rel=\"noreferrer noopener\">app idea<\/a> that you want to convert to reality then get in touch with us. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, almost everyone has a smartphone, and its usage is also increasing.&nbsp; Have you ever thought about what the users have in their mind while unlocking their smartphone, what they explore, click on, browse, download, etc.?&nbsp; You are not required to fret much, as in this post, we have emerged with all the answers to<\/p>\n","protected":false},"author":35,"featured_media":13733,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"MSN_Categories":"Uncategorized","MSN_Publish_Option":false,"MSN_Is_Local_News":false,"MSN_Is_AIAC_Included":"Empty","MSN_Location":"[]","MSN_Add_Feature_Img_On_Top_Of_Post":false,"MSN_Has_Custom_Author":false,"MSN_Custom_Author":"","MSN_Has_Custom_Canonical_Url":false,"MSN_Custom_Canonical_Url":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[81],"tags":[93],"class_list":{"0":"post-13010","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile-app-development","8":"tag-app-statistics"},"modified_by":"emizentech","featured_image_src":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/10\/Key-Mobile-App-Statistics-1.jpg","featured_image_src_square":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-content\/uploads\/sites\/2\/2021\/10\/Key-Mobile-App-Statistics-1.jpg","author_info":{"display_name":"Amit Samsukha","author_link":"https:\/\/multisitelocal.ezxdemo.com\/blog\/author\/amit"},"_links":{"self":[{"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/posts\/13010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/comments?post=13010"}],"version-history":[{"count":0,"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/posts\/13010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/media\/13733"}],"wp:attachment":[{"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/media?parent=13010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/categories?post=13010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/multisitelocal.ezxdemo.com\/blog\/wp-json\/wp\/v2\/tags?post=13010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}